Yoh, A Day & Zimmermann Company Hiring for Social Media Strategy Specialist Job at West Hollywood, CA Full Time

Social Media Strategy Specialist needed for a contract opportunity with our client in West Hollywood, CA

• 12-month contract with the possibility to convert
  
• $32/hr. rate
  
• Will be onsite in the West Hollywood office
  
• Must provide proof of vaccination
  
• Must have the legal right to work in the United States
  

Position Summary:

The Specialist, Social Media position is a key member of the social team. Each position will typically cover one of two areas within the Network – Scripted or Unscripted series – and occasionally cover specials and other network initiatives as needed. This role requires a unique blend of innovative instincts, social media aptitude, platform, and audience expertise, management skills, and strategies that drive growth in followers, engagement, and views. The position, based in Los Angeles, is a key member of a team of talented professionals and reports to the Director of Social Media Strategy.

Key Responsibilities:

• Platform, audience, and engagement expert with an understanding of developing strategy based on these areas.
• Assist in the development and execute social media strategy for networks shows, specials, and priorities
• Continuously monitor and manage all organic/earned media campaigns across social platforms to ensure their meeting campaign objectives
• The “expert” for responsible shows/initiatives and their audiences
• Oversee all content management for responsible shows and initiatives, understanding all creative assets/activations, etc. pertaining to each campaign and developing and executing rollout accordingly – applying unique strategies on a platform-by-platform basis as needed.
• A proactive member of the Brand Marketing team, developing and leveraging an in-depth understanding of Network and show audiences in order to inform overarching show strategies, content planning & development.
• Coordinate with Director, Social Media to establish a social editorial calendar with all content plans & rollouts, as well as regular reporting cadence
• Liaison with outside partners, talent, and guests of the shows to educate and inform best practices; Serve as a social expert and point-of-contact for all show talent
• Work cross-functionally with social media agency to develop highly engaging and effective social media campaigns that grow the audience, increase engagement and improve performance metrics
• Maintain a key editor’s eye in developing, reviewing, and approving copy & content
• Monitor, measure, and analyze the effectiveness of content and show pages across social channels
• Monitor social trends to inform and innovate approach through content & tactics across multiple consumer touch points including Facebook, Instagram (feed, Stories, IGTV), YouTube, TikTok, and similar platforms for organic platform growth
• Monitor, measure, and analyze the effectiveness of all social channels, content performance, and campaign management
• Build content calendar and strategy to align with network calendar, sales and partner opportunities and brand initiatives, events, press, and activations that require content and social media integration
• Identifying new trends to spark new innovative content development for organic platform growth
• Social platform and audience specialist with a technical understanding on how to generate awareness and engagement

Requirements:

• 3-4 years of relevant industry experience
• Entertainment or media background preferred

EEO Statement:

We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including but not limited to all local Fair Chance Ordinances.

Apply Now!

#IND-SA

#CB-SA

#LI-SA

#Zip-SA