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One of our Luxury clients is currently seeking an event coordinator for their NYC Office.
The role is ongoing and they are looking for someone to start ASAP.
Role is 4 days in office 1 day remote and pays $35/hr.
JOB DETAILS:
Sr. Coordinator
Events and Client Development
Responsibilities include:
Oversight:
General
- Instrumental in providing support for the yearly marketing plan that identifies and outlines all activities to drive sales across channels
- Manage marketing calendars; Retail/Wholesale/Store Openings/Email Content/Promotions
- Responsibility for the “traffic” of all collateral pieces to ensure all materials arrive on time
- Liaison with accounting to track invoices, ensure they are in budget and paid in a timely manner
- Coordinate retail & wholesale advertising plans, manage advertising budget, material requests and added value
- Instrumental in developing events program to support retail and wholesale initiatives
- Manage event calendar for retail and wholesale activities
- Management of events budget to ensure it is respected
- Liaison with accounting to track invoices, ensure they are in budget and paid in a timely manner
- Ensure great working relationship with all depts & stakeholders including overseas HQ
Advertising/Promotions/LRA
- Ensure media plan is revised on a monthly basis
- Manage LRA and advertising budget and show aptitude for ensuring flexibility as business needs change
- Work with production teams & overseas HQ from all local publications to ensure materials are supplied on time
- Liaise with overseas office to request artwork; track artwork from overseas to magazine’s printer
- Coordination with local advertising for added value / marketing opportunities
- Track efficiency of advertising
- Work with overseas HQ to create robust monthly retail promotion calendar based on Global Omni-Channel calendar
- Partner with malls to maximize opportunities through their marketing channels, paid & organic
- Explore 3rd party partnerships to promote The Brand products
Event/Activation Management:
- Identify groups for event partnerships to support retail and wholesale business
- Develop concept and execute grand opening events for new boutiques
- Identify and maintain relationship with event suppliers (catering, florist, modeling agencies hair / make up, production teams, av, receive estimates and negotiate rates)
- Execute in store selling events
- Work with buyers and store managers to understand commercial needs
- Work with modeling agencies, catering company, tailors, florist, audio / visual to ensure each element is secured and in line with brand
- Order / prepare gifts for guests if necessary
- Work with charity and hostess to ensure / manage their role at event
- Work with graphics designer, printer to create and ensure invitations are sent in timely manner
- Manage guest list and RSVPs
- Liaison with overseas office to communicate event concept, invitation copy, and event recap
- Liaison with the press office to organize samples for selling events
- Work with style office to propose looks and run of show for selling events
- Develop metrics for events and track success (sales, new client acquisition, client conversion etc.)
- Develop a follow up plan to convert event clients to loyal clients in partnership with CRM team
- Develop concept and detailed timeline for each event
Experience & Key Competencies:
- Bachelor’s degree required
- 3-5+ years of work experience in marketing and events organization.
- Experience within the retail sector preferred.
- Ability to develop marketing plans, programs and promotional briefs.
- A passionate, energetic team oriented individual with strong analytical, interpersonal, creative and leadership skills.
- Experience of managing budgets and invoicing
- Strong track record in marketing automation, campaign management, demand generation, direct marketing and database marketing.
- Proven entrepreneurial and creative skills to think beyond traditional marketing approaches.
- Strong oral and written communication and presentation skills.
