IAN Advertising Hiring for Social Media Manager Job at United States Full Time

About us

IAN is a carefully assembled team of imaginative problem solvers with decades of proven success. Our integrated approach to marketing helps build your brand and move the needle by leveraging a digital & traditional marketing mix to help accelerate your brand’s growth.

Social Media Manager – Organic Social

Full-time + hybrid

Job Description:

IAN is a full-service, long-standing, award-winning ad agency located at 50th & France in Edina. We are looking for a superstar Social Media Manager to craft and share our clients’ stories via social media and other digital outlets.

This is a creative leadership client-facing role responsible for creating and delivering creative Organic Social campaigns, and assist with digital strategies, to drive engagement, conversation and brand building for IAN clients. This role requires strong strategy with innovative tactics and high-quality creative content in a fast-paced, high-volume environment across all social channels.

As a crucial part of our team, this role collaborates closely with a multitude of our long-standing and new clients, as well as with our Account and Digital Directors, to develop creative solutions for our clients; execute and leverage data to guide strategic optimizations.

Requirements to crush it:

• Establish strong goals, track progress and test everything…
• Set up and manage digital marketing campaigns, including Facebook, LinkedIn, Instagram and Twitter with defined goals and measureables.
• Measure results of all online marketing.
• Create online brand awareness.
• Coordinate online marketing activities.
• Execute digital marketing communication strategies.
• Write text for online marketing tools and ads.
• Create and implement integrated social media plan and editorial calendar.
• Generate, edit, publish and share content (original text, images, video and HTML) that encourages targeted audiences to take action and engage with the individual clients.
• Develop goals and measures for growing followers and engagement across all current social media channels (Facebook, Twitter, Instagram, LinkedIn); develop strategy and recommendations for additional social media channels as needed.
• Write and edit text for social media, email campaigns, web and other communications.
• Provide education and training on latest trends and updates to internal team and clients.
• Creatively develop “outside the box” social campaigns.
• Assist with crisis management and negative communications. Collaborate with other departments to respond to issues that may arise in public-facing channels in a timely manner.
• Support digital marketing efforts by developing content for web, email, newsletters, other communications as needed.
• Work collaboratively with Agency team to strategically integrate and align communications and marketing efforts.

Ideal Candidates:

• BA in English, Communications, Marketing, Public Relations or related liberal arts degree.
• 4+ years social media (paid and organic), online marketing and/or digital advertising experience.
• Strong current social media awareness and expertise.
• Paid Social management experience is a plus.
• Experience measuring results of online campaigns.
• Prior agency experience.
• Experience connecting with social media influencers and communicating with an audience from a brand perspective.
• Working knowledge of social media management/ aggregators, such as Hootsuite or Sprout Social.
• Strong creative concepting and content skills and an understanding of marketing concepts.
• Strong skills in analytics, problem solving, negotiating, organizing and time management.
• Excellent writing and communication skills.
• Strong attention to detail.
• Demonstrated ability to work well with internal and external partners.
• Ability to meet tight deadlines, juggle numerous projects and work under pressure.
• Basic understanding of HTML coding (preferred).
• Photography and/or photo editing skills a plus.

Benefits and Compensation:

Integrated Advertising Network, IAN, offers a hybrid work environment at our completely renovated and conveniently located 50th & France Edina office, competitive salary, and a full range of benefits including health and disability insurance, 401K and more.

The salary range for this position will be between $60k – 70k. Interviews will commence in March, 2022.

Job Type: Full-time

Pay: $60,000.00 – $70,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Health savings account
• Paid time off
• Parental leave
• Professional development assistance
• Referral program

Schedule:

• Monday to Friday

Education:

• Bachelor’s (Preferred)

Experience:

• Social media marketing: 4 years (Required)

Work Location: Multiple Locations