COPYWRITER, LUXURY LIFESTYLE Full Time NEW

Company Description

Midnight Sunday is a social media agency specializing in crafting high-impact digital storytelling for hotels, hospitality brands, and luxury experiences. We create engaging, strategic, and nuanced social media content that aligns with each client’s unique brand voice, audience, and market.

We are looking for a copywriter with a refined understanding of language, tone, and storytelling who can seamlessly adapt their style across different brands, industries, and international markets.

Role Description

We are seeking a full-time copywriter to support a growing portfolio of hospitality clients. This role requires high-level writing skills, adaptability, and the ability to craft copy that resonates across different audiences. You will be responsible for developing and refining brand voice across organic and paid content, ensuring that every post, caption, or ad aligns with the brand’s objectives while remaining engaging and on-trend.

A key part of this role is the ability to work efficiently at scale. You will be comfortable using modern content and writing tools as part of your workflow to assist with drafting, ideation, and production, with the understanding that all copy is reviewed, refined, and humanized to meet our agency’s editorial standards and each client’s individual voice. Speed and quality are not competing priorities here; the expectation is both.

You must have a strong grasp of regional language nuances, spelling variations, and cultural distinctions to ensure content feels authentic to each audience. This is not a one-size-fits-all writing role; each brand has a distinct tone, and you must be adept at switching styles accordingly.

Key Responsibilities

• Lead the copywriting efforts for social media (organic and paid), ensuring high-quality, brand-aligned storytelling across a broad client portfolio.
• Write and edit compelling, concise, and strategic copy for social media platforms, websites, pitch decks, email campaigns, and marketing materials.
• Use digital writing and content tools as part of your production workflow, applying strong editorial judgment to ensure all output is polished, original in voice, and brand-accurate before delivery.
• Adapt tone, voice, and messaging to match the brand identity of different clients, shifting seamlessly between luxury, lifestyle, hospitality, and other industries.
• Collaborate with creative and account teams to craft copy that enhances visual storytelling.
• Stay up-to-date with social media trends, platform changes, and industry best practices.
• Proofread, refine, and optimize content for clarity, engagement, and consistency.
• Ensure copy is tailored for regional and cultural differences across our international client base.

Skills & Qualifications

• Minimum 4 to 5 years of proven copywriting experience within a creative agency or digital marketing environment, with a portfolio that demonstrates exceptional social media and marketing copy across luxury, hospitality, or lifestyle brands. Candidates without a relevant portfolio will not be considered.
• Deep fluency in brand storytelling, audience engagement, and the distinct demands of luxury, hospitality, and lifestyle industries.
• Comfortable integrating digital writing and production tools into your daily workflow, with the editorial judgment to elevate any output to a high standard before delivery.
• The ability to switch convincingly between different brand voices across a high volume of accounts; this is non-negotiable.
• Comprehensive knowledge of platform best practices across Instagram, Facebook, TikTok, LinkedIn, and beyond, with a strong eye for what works where and why.
• Exceptionally detail-oriented, with the ability to self-edit for tone, accuracy, and consistency across multiple simultaneous projects.
• Working knowledge of SEO writing principles and how to optimize content for search and discoverability.

To Apply

To be considered, email your application to takeushome@midnightsunday.com with the following:

1. A link to your portfolio, and

2. Confirmation that you are available to work full-time hours across US time zones on an immediate start basis, and

3. In three sentences maximum, tell us which hotel brand has the best social media presence right now and why.

Applications that do not include all three of the above will not be considered.