Boscia, The Leader in Clean Beauty for 20 years is looking for a dedicated Social Media Manager & Content Creator. The ideal candidate should be a skincare-lover who balances a creative mindset with data-driven strategies, and a passion for all things social media.
Responsible for designing and executing social media strategies across brand platforms in order to drive revenue, growth and brand awareness.
DUTIES AND RESPONSIBILITIES
Design and implement social media strategies across all brand social media platforms to align with business goals
Oversee day-to-day management of campaigns & ensure brand consistency on all company social media platforms
Create actionable plans to grow and maintain followers through brand platforms
Craft engaging content for daily posting (original text, photos, videos, etc)
Possess videography and editing skills for socially native content.
Understand brand aesthetics and translate into digital storytelling.
Ensure brand consistency through tone of voice, messaging and visuals
Strong storytelling skills
Create and update monthly social content calendar to include brand messaging and campaigns that follow the marketing calendar
Set key performance indicators (KPIs) and objectives for social media campaigns and measure campaigns accordingly
Track and report on platform activities weekly, monthly, annually. Giving feedback and recommendations based on performance data
Oversee social media accounts’ design (profile images, timeline covers, etc.)
Work with SM Community Coordinator and help supervise all aspects of social media interactions between customers and the company, to ensure a positive customer/follower brand connection
Identify, coordinate and partner with influencers for content and larger brand partnership
Audit social media platforms as needed
Track social media traffic via Google Analytics
Work alongside department and cross-functional stakeholders to ensure that content is aligned with brand planning/calendars, brand aesthetics and our visual identity
Able to respond and engage in real-time to posts, questions, comments if needed
Able to work and take direction and constructive feedback from both peers and leaders across the organization
Track beauty industry and aspirational brands outside of the beauty space for trends, and best-in-class content, campaigns etc.
Stay up to date with current technologies, trends and best practices in social media, design tools and applications
Education: 4 Year degree in Marketing or relevant field
Experience: 3 – 5 years of proven brand social media management experience
Other: Hands on experience in content creation and management
Computer/Software: Proficient using multi-social posting programs
Prefer local candidates as no relocation is offered.
Job Type: Full-time
Pay: $65,000.00 – $70,000.00 per year
All employees must be fully vaccinated and wear masks at all times when in the offices.
Ability to commute/relocate:
Work Location: One location
Tagged as: USA
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