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Details
Posted: 11-May-26
Location: Seattle, Washington
Type: Full-time
Salary: $55,000 – $65,000
Categories
Operations
Operations – Ticket Office
Sector
Collegiate Sports
Salary Details
Seattle University has provided a compensation range that represents its good faith estimate of what the University may pay for the position at the time of posting. The salary offered to the selected candidate will be determined based on factors such as the qualifications of the selected candidate, departmental budget availability, internal salary equity considerations, and available market information, and not based on a candidate’s gender or any other protected status. Your total compensation goes beyond the number on your paycheck. Seattle University provides generous leave, health plans, and retirement contributions that add to your total compensation package.
Internal Number: req3092
Position Description
The Assistant Athletic Director, Ticket Sales and Service serves as the most senior dedicated ticket sales leader and provides oversight for all ticket sales, service and operations for Seattle University Athletics. This role is responsible for driving revenue growth, building the fan base and developing data-informed sales campaigns across all ticketed sports. This position oversees ticket office operations and staff, including direct supervision of the Manager of Ticket Services and Operations, and serves as the primary architect of sales planning, pricing, retention and customer acquisition initiatives.
Primary Responsibilities
Ticket Sales & Revenue Strategy
Lead the development and execution of comprehensive ticket sales strategies, including season tickets, partial plans, group sales. Work with marketing to develop single game promotions and execute single game campaigns.. Establish and achieve annual revenue goals, including personal and team sales targets. Analyze sales data and market trends to inform pricing, packaging and promotional strategies. Oversee outbound, inbound and renewal sales efforts, ensuring consistent pipeline growth and conversion. Design and implement retention strategies, with emphasis on new buyers and at-risk accounts. Manage a portfolio of key season ticket holders and prospects and group ticket holders and prospects. .
Leadership & Staff Management
Provide direct supervision and mentorship to ticket sales and operations staff, including the Manager of Ticket Services and Operations. Establish performance expectations, track productivity and support professional development. Foster a collaborative, inclusive and high-performing team culture.
Ticket Operations Oversight
Oversee all ticket operations, including box office functions, inventory management and system administration (Archtics/TM1). Ensure efficient and accurate execution of ticketing processes, including event builds, reporting and reconciliation. Serve as the primary ticketing liaison for external partners, including TicketMaster, Climate Pledge Arena, conference (WCC) and NCAA events. Provide strategic oversight of gameday operations, ensuring a high-quality customer experience and game day troubleshooting. Work closely with Vice President of Athletics and Development staff to ensure effective and timely coordination on special guests.
Marketing & External Collaboration
Partner with marketing and communications to develop integrated campaigns that drive ticket sales and attendance. Lead the planning ticket-related promotions, campaigns and special initiatives, and work with marketing to execute and track Serve as a member of the Athletics external operations team.
Reporting & Analysis
Oversee regular reporting on sales performance, attendance and revenue. Utilize data and CRM tools to evaluate effectiveness and optimize strategy. Ensure timely and accurate reporting; work with Finance to conduct year-end audits to ensure adequate reconciliation between ticket sales reports and monies received.
Compliance
Ensure all activities align with Seattle University, conference and NCAA rules and regulations.
Qualifications
- Bachelor’s degree.
- 3-5 years of experience in ticket sales, service or operations, preferably in collegiate or professional sports.
- Experience with ticketing systems (Archtics/TM1 preferred).
- Demonstrated success in revenue generation and achieving sales goals.
- Strong leadership, communication and organizational skills.
- Ability to analyze data and translate insights into strategy.
- Commitment to customer service excellence and relationship building.
- Ability to manage multiple priorities in a fast-paced environment.
- Willingness to work evenings, weekends and select travel as required.
Preferred
- Experience in Division I athletics.
- Experience supervising full-time staff.
Application Instructions
Please attach a cover letter with your resume when applying. Job postings are open until filled, unless otherwise specified.
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About Seattle University
Founded in 1891, Seattle University is a Jesuit Catholic university located on a beautiful campus of more than 50 acres in the dynamic heart of Seattle. Our diverse and driven population is made up of more than 7,200 students enrolled in undergraduate and graduate programs within six schools and colleges. Seattle University is an equal opportunity employer. In support of its pursuit of academic and scholarly excellence, Seattle University is committed to creating a diverse community of students, faculty and staff that is dedicated to the fundamental principles of equal opportunity and treatment in education and employment regardless of age, color, disability, gender identity, national origin, political ideology, race, religion, sex, sexual orientation, or veteran status. The university encourages applications from, and nominations of, individuals who will further enrich the diversity of our educational community.
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