Director of Brand & Integrated Marketing Full Time NEW

This is a high-impact leadership role responsible for defining, shaping, and scaling a distinctive consumer brand across all integrated marketing channels. You will lead brand storytelling, campaign strategy, and full-funnel marketing execution for a fast-growing, mission-driven e-commerce brand focused on redefining confidence and representation in its category. The role blends creativity, strategy, and performance marketing, requiring a leader who can translate customer insights into powerful narratives that drive awareness, engagement, and loyalty. You will oversee cross-functional go-to-market execution, ensuring consistency across campaigns, content, social, and community touchpoints. Operating in a fast-paced, founder-led environment, you will have significant influence on how the brand shows up culturally and commercially. This position is ideal for a creative yet analytical marketing leader who thrives at the intersection of storytelling, growth, and brand building.

Accountabilities

• Lead the development and execution of integrated brand and marketing strategies that strengthen awareness, customer engagement, and brand positioning across all channels.
• Define and evolve brand storytelling, ensuring a consistent and culturally relevant voice across campaigns, product launches, and evergreen content.
• Own the integrated marketing calendar, including seasonal campaigns, product launches, and key brand initiatives from concept through performance analysis.
• Translate customer insights, market trends, and data signals into compelling creative strategies that drive acquisition and loyalty.
• Partner closely with Creative, Product, Ecommerce, and Growth teams to ensure cohesive go-to-market execution and messaging alignment.
• Oversee content strategy across owned and earned channels, including social media, blogs, and community-driven initiatives.
• Lead PR, partnerships, and influencer/UGC strategies to expand brand reach and cultural relevance.
• Establish and track KPIs across brand, content, and campaign performance, delivering insights and recommendations to leadership.
• Build, lead, and mentor a high-performing marketing team across brand, content, social, and community functions.
• Drive operational excellence across marketing workflows, ensuring alignment between creative vision and commercial objectives.

Requirements

• 10+ years of experience in brand marketing, integrated marketing, or growth marketing within fast-growing consumer or e-commerce brands.
• Strong background in apparel, fashion, or digitally native consumer brands is required.
• Proven track record of leading end-to-end marketing campaigns that balance creativity, brand storytelling, and commercial performance.
• Strong strategic thinking with the ability to translate insights and data into actionable marketing strategies.
• Excellent communication and leadership skills with experience managing and inspiring cross-functional teams.
• Strong creative storytelling ability, both visual and verbal, with a deep understanding of brand building.
• Highly organized with the ability to manage multiple priorities in fast-paced, dynamic environments.
• Comfortable operating in founder-led or high-growth startup settings with evolving priorities.
• Strong collaboration skills with a proactive, hands-on, and solution-oriented mindset.
• Passion for brand building, cultural relevance, and consumer engagement.

Benefits

• Comprehensive health coverage including medical, dental, and vision insurance with fully covered employee options.
• 401(k) retirement plan with company matching contributions.
• Generous flexible paid time off policy, including holidays and sick leave.
• Fully remote and flexible work environment.
• Paid parental leave for eligible employees.
• Monthly wellness stipend to support personal well-being.
• Annual company-wide offsite and team-building experiences.
• Employee product discounts and additional lifestyle benefits.
• Opportunity to shape a high-growth consumer brand with meaningful cultural impact.
• Competitive salary range between $150,000 and $170,000, with total compensation based on experience and qualifications.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role’s core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.