L&R Creative is seeking a Social Media Specialist to join their team. This role plays a key part in enhancing clients’ online presence and engagement through strategic social media management. Success in this position is measured by the ability to create content that resonates with target audiences and drives measurable results.
The Social Media Specialist will collaborate closely with creative and strategic teams to craft and execute effective social media campaigns that boost brand awareness and foster customer loyalty.
Key Responsibilities
The role involves:
– Developing and executing social media strategies for various clients.
– Creating engaging and shareable content across platforms such as Facebook, Instagram, Twitter, and LinkedIn.
– Monitoring and analyzing social media performance metrics and providing actionable insights.
– Working with the design team to produce visual content that supports campaign objectives.
– Staying updated on industry trends and platform updates to ensure strategies remain current.
Qualifications
The ideal candidate should have:
– A Bachelor’s degree in Marketing, Communications, or a related field.
– At least 2 years of experience in social media management or digital marketing.
– Strong writing and communication skills, with a talent for creating engaging content.
– Familiarity with social media analytics tools and the ability to interpret data.
– Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.